The new campaign is to highlight the vital role of fruits and vegetables in human nutrition and food security, as well as in achieving UN Sustainable Development Goals of eliminating hunger and poverty and protecting our planet. At the launch of this proclamation, UN Secretary-General His Excellency António Guterres noted in a statement that fruits and vegetables are essential to a healthy diet yet are not consumed enough.
The UN Food and Agriculture Organization also released a promotional video: “Full of fiber, vitamins and minerals, history, culture, and traditions ... Because we’re what really makes you tick, what makes your eyes sparkle, and your smile dazzle. We are Fruits and Vegetables ... Simply Beautiful!” The United Nations is a laureate of the Shining World Leadership Award for Humanitarianism and two Shining World Leadership for Lives-Saving-Hero Awards.
Many thanks for encouraging plant food consumption, United Nations. May all countries quickly shift towards veganism to build a more vibrant and sustainable world, in Divine resplendence.